The American 1921 is an updated version of a classic timepiece from the heyday of Art Deco, made exclusively for the North American market.
As the United States economy boomed, a prosperous citizenry sought new pleasures and pastimes. It was an era of cultural breakthroughs and upheavals: jazz emerged on the music scene, Europe’s Bauhaus and Art Deco movements influenced art and architecture, “talkies” replaced silent films on movie screens and more and more Americans owned automobiles.
Only a few years before, timepieces first migrated from vest pockets to wrists. Wristwatches had barely arrived on the scene when they experienced their first stylistic evolution.
While it pays almost direct homage to the unusual model released in 1921, it has also been updated in accordance with modern production methods and consumer expectations, it has an undeniable “dressy” quality, and design originality that make this model, a desirable wedding watch.
Ps: ALEXIEVENTS® choice:
VACHERON CONSTANTIN HISTORIQUES AMERICAN 1921 with a custom strap matching the grooms colours of choice.
Photos courtesy of VACHERON CONSTANTIN